Thijs Roelofs
CEO & Co-founder
Thijs founded multiple eCommerce brands before starting Rewize. He saw firsthand how inventory decisions made or broke growth trajectories, and built Rewize to fix that. He leads sales, partnerships, and go-to-market.
Built by operators. For operators.
Rewize is an AI-driven inventory forecasting and purchasing platform built by eCommerce founders who lived the problem firsthand.
Built by operators who lived the problem.
Rewize was built by founders who ran fast-growing eCommerce brands. We'd spend nights buried in spreadsheets, guessing reorder quantities, and fretting over stockouts. We nearly went bankrupt due to overstocking on 3 separate occasions. We built Rewize to remove that friction — not to create another tool.
I wish I had a tool like Rewize when I ran my brands.
— Thijs Roelofs
Co-founder & CEO
The team behind Rewize
Professional, product-obsessed, and close to the operators we serve.
Joep
CTO & Co-founder
Joep is the technical brain behind Rewize's forecasting engine and automation layer. With a background in data science and engineering, he turned years of operational frustration into a product that actually works in practice.
Paolo
CPO & Co-founder
Paolo brings brand, activation, and commercial instincts to Rewize. His experience in brand-building and eCommerce operations shapes how Rewize shows up in the market and connects with operators.
Want to build with us?
We're growing the team. If you care about solving real operational problems with AI — and want to work in a small, ambitious team that moves fast — we'd love to hear from you.